Monday , February 26 2024

AVI Networks Careers – Marketing Executive

Website AVI Limited

Job Description:

Indigo Brands, based in Cape Town, is a subsidiary of AVI Limited (AVI). Leaders in personal care and beauty products including female and male perfumed body sprays, roll-on deodorants, body care, face care, colour cosmetics and liquid fragrances. Well-known brands include Yardley- Bond Street, Gorgeous, Lace, English Blazer and Lenthéric -Hoity Toity, Solo and Masculin. Indigo’s brand portfolio is strengthened via the Coty distributor agreement that includes world-renowned brands such as Rimmel, Exclamation, Adidas, Guess and Sally Hansen.

An exciting opportunity exists for a Marketing Executive at Indigo Brands, Head Office, in Epping, Cape Town. As the successful incumbent, you will be responsible to provide strategic direction, leadership and alignment to the Marketing, Consumer Insights, Permanent Merchandising and Trade Marketing Teams in order to deliver business unit objectives and strategies.

Job Responsibilities:

  • Manage direct reports to deliver to their KPD’s
  • Deliver sound consumer communication plans across key brands and media platforms
  • Monitor A&P spend via various media platforms to ensure ROI and correct targeting and conversion
  • Align A&P expenditure to support business strategy and innovation in key categories
  • Continue to monitor brand performance in relation to market and competitors
  • Ensure relevant price and promotional mix on key brands in key categories
  • Monitor profitability of each portfolio and relevant SKU’s
  • Ensure focused activity and spend is placed behind core growth brands in relevant categories
  • Support, mentor and develop the Marketing Team for optimal performance, retention and output
  • Demonstrate sound leadership behaviour that sets example
  • Evaluate whether the brands can commercialise the innovation/trend opportunities
  • Collaborate with Sales Team to ensure profitable promotional schedules are developed and implemented

Job Requirements:

  • Previous experience in marketing to the lower LSM and middle-class consumer is essential
  • Marketing Degree / Diploma
  • NPD process (end to end)
  • Leadership ability to direct immediate and cross-functional teams
  • Strong communication and influencing skills
  • 8 – 10 years of Marketing experience within the FMCG industry
  • 10 years Marketing experience of which 5 years Marketing Director / Marketing Executive
  • At least 2 years’ recent Cosmetic or Personal Care experience

Job Details:

Company: AVI Limited

Vacancy Type: Full Time

Job Location: Cape Town, Western Cape, SA

Application Deadline: N/A

Apply Here